Lesson Learned: Why I’m Now Working with Makeup Artists for Headshot Clients

As a professional headshot photographer, I’ve worked with a wide range of clients since launching my business back in 2015. Over the years, I’ve developed a smooth and efficient workflow, built great relationships with clients, and fine-tuned a style that makes people look their best.

But recently, I was reminded of something important: you never stop learning.

The Missed Opportunity

Not long ago, I got a call from a potential client asking if I worked with a makeup artist. I told them the truth—I didn’t have a makeup artist I worked with regularly.

It wasn’t that I was against it. It just hadn’t come up much. Most of my headshot clients have kept things pretty simple. A quick touch-up, maybe some hair smoothing or blotting, and we’d be good to go. I’ve only had a few shoots over the years where a makeup artist was actually requested, so I didn’t make it a priority to build a network of MUAs (makeup artists).

But this client did want professional makeup and in the end chose another photographer who had a makeup artist ready to go.

Ouch.

The Takeaway

Of course, nobody likes losing a client. But instead of just shrugging it off, I saw it as a clear message: I need to be ready for the needs I don’t hear about every day—but that matter when they come up.

So I posted in a Facebook group and on Instagram, asking local makeup artists to send me their info (bonus if they do hair, too). I had many talented professionals respond. It didn’t take long before I had a solid number of artists I can now refer to a client to if they ask.

Now, when someone needs makeup and hair for their headshots, I can say, “Absolutely. I’ve got someone great I work with.”

Growing Through Experience

Even after almost a decade in business, I’m still picking up lessons like this. That’s part of the journey—not just improving your craft, but continually improving the way you serve your clients.

Need New Headshots?

Give me a call at 323-493-2552 to book a session.  I have several locations in LA such as offices in Venice, Santa Monica and Culver City.  And of course I will travel across Los Angeles and Orange County to serve clients.

And yes—if you need a makeup artist, I’ve got you covered.

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